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# Samsung Privacy Policy--SmartTV Supplement
Samsung makes available Internet-connected televisions and Blu-Ray players and other similar technologies that connect to your television set (collectively, the “SmartTV services” or “SmartTV”). Samsung’s SmartTV services offer features that may enhance video content, customised TV, movie, and other content recommendations, connections to social networking services, and the ability to control and interact with your SmartTV with gestures and voice commands. We collect, use, share, and store information through your SmartTV in the ways described in the Samsung Privacy Policy. This Supplement provides additional details about the privacy practices of some SmartTV features.
## Recommendations and Customised Content
The SmartTV is designed to enable you to easily find and access video programming and other content. We base these recommendations on: information about content that you have watched, purchased, downloaded, or streamed through Samsung applications on your SmartTV or other devices; information about applications you have accessed through the SmartTV panels; information about your clicks on the “Like,” “Dislike,” “Watch Now,” and other buttons on your SmartTV; the query terms you enter into SmartTV search features; and other SmartTV usage and device information, including IP address, cookies, hardware or software configuration, browser information, and the page(s) you request.
In addition, if you enable the collection of information about video streams viewed on your SmartTV, we may collect that information and additional information about the network, channels, and programs that you view through the SmartTV. We will use such information to improve the recommendations that we deliver to you on the SmartTV. Please visit the “settings” menu of your SmartTV for choices that may be available to you if you do not wish to continue to receive personalised recommendations on your SmartTV. If you disable personalised recommendations, then the information and content displayed on your SmartTV may not be as relevant to you. Samsung may still collect information about your usage of the SmartTV for the purposes described in this Samsung Privacy Policy.
## SyncPlus and Interactive Marketing
By enabling SyncPlus or other marketing features, you may make the content and advertising that you receive on your SmartTV and other devices when you are watching SmartTV more interactive. To make these kinds of enhancements available, we provide video or audio snippets of the program you’re watching to third-party providers that use this information in order to return content or advertising “synched” to what you’re watching. These providers may receive information about your device (e.g., its IP address and device identifiers) and your interactions with the content and advertising they provide. You may disable these interactive marketing features at any time by visiting the “settings” menu.
## Voice Recognition
You can control your Smart TV, and use many of its features, with voice commands. If you enable Voice Recognition, you can interact with your Smart TV using your voice. To provide you the Voice Recognition feature, some interactive voice commands may be transmitted (along with information about your device, including device identifiers) to a third-party service provider (currently, Nuance Communications, Inc.) that converts your interactive voice commands to text and to the extent necessary to provide the Voice Recognition features to you. In addition, Samsung may collect and your device may capture voice commands and associated texts so that we can provide you with Voice Recognition features and evaluate and improve the features. Samsung will collect your interactive voice commands only when you make a specific search request to the Smart TV by clicking the activation button either on the remote control or on your screen and speaking into the microphone on the remote control. If you do not enable Voice Recognition, you will not be able to use interactive voice recognition features, although you may be able to control your TV using certain predefined voice commands. You may disable Voice Recognition data collection at any time by visiting the “settings” menu. However, this may prevent you from using some of the Voice Recognition features.
## Gesture Controls and Facial Recognition
Your SmartTV is equipped with a camera that enables certain advanced features, including the ability to control and interact with your SmartTV with gestures and to use facial recognition technology to authenticate your Samsung Account on your TV. The camera can be covered and disabled at any time. Once you complete the steps required to set up facial recognition, an image of your face is stored locally on your TV; it is not transmitted to Samsung.
## Third Parties
Please note that when you watch a video or access applications or content provided by a third-party, that provider may collect or receive information about your SmartTV (e.g., its IP address and device identifiers), the requested transaction, and your use of the application or service. Samsung is not responsible for these providers’ privacy or security practices.
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